Verifying your domain is a critical step to ensure high email deliverability and to unlock the full potential of Smart Campaigns. By adding specific DNS records to your domain provider, you authorize the platform to send emails on your behalf, preventing your messages from being flagged as spam.
| ⓘ Why is this configuration important? The goal of this section is to centralize all necessary information to personalize and automate campaign creation. Thanks to the Smart Campaign generator's AI engine, the data entered here is automatically transformed into marketing-ready content, including text, buttons, and visuals. |
How to Verify Your Sending Domain
Step 1: Access Domain Settings
- Log in to your account and click the Marketing tab in the top navigation bar.
- On the Overview tab, locate the Domain Settings prompt and click Review.
- Ensure you have selected a single property using the Property Picker; domain settings cannot be configured while the "All Hotels" view is active.
- Within the Settings tab, navigate to the Domains tab and click Add Row.
- Enter your root domain (e.g., yourhotel.com) in the name field and click Save Changes.
Step 2: Generate Your DNS Records
- In the Domains tab, locate your newly added domain and click Verify.
- A modal will appear displaying three specific TXT records that must be added to your domain provider:
- Email Code: Used for initial domain identification.
- DKIM Record: (DomainKeys Identified Mail) Provides a digital signature to your emails to verify the sender.
- DMARC Record: (Domain-based Message Authentication, Reporting, and Conformance) Instructs receiving servers on how to handle emails that fail authentication.
Step 3: Add Records to Your Domain Provider
Keep the platform window open and log in to your domain provider dashboard (e.g., GoDaddy, Cloudflare, or Namecheap) in a separate browser tab.
- Navigate to the DNS Settings, DNS Management, or DNS Configuration page within your provider's portal.
- For each of the three records provided in the platform modal (Email code, DKIM, and DMARC), click Add New Record and enter the following:
- Type: Select TXT.
- Name/Host: Copy the Name string from the platform. (Common values include @, mail._domainkey, or _dmarc).
- Value/Content: Copy the long Content string provided (e.g., brevo-code... or k=rsa...).
- TTL: You can typically leave this at the default setting (e.g., 1 hour or 3600).
- Save or Publish the changes in your domain provider's dashboard.
| Record Type | Typical Name/Host | Typical Content Starts With... |
|---|---|---|
| Email Code | @ | brevo-code-xxx... |
| DKIM Record | mail._domainkey | k=rsa; p=MIGfMA... |
| DMARC Record | _dmarc | v=DMARC1; p=none... |
Step 4: Finalize Verification
- Return to the platform Domains tab and open the verification modal again if closed.
- Click the Verify button at the bottom of the window.
- Once the system detects the records on your domain, the status will update to Verified.
| ⓘ Pro-Tip: Once your domain is verified, any new sender email addresses added from that domain will be auto-verified—no separate email confirmation code is required. |
Next Steps
Now that your domain is secure, ensure your Marketing Settings are complete. The General tab is where you define your property's core branding, including brand colors, hotel description, logo, and direct website links.
Completing these fields is vital because the Smart Campaign AI uses this data to automatically populate your email templates with the correct visuals and property information. This ensures every campaign is marketing-ready as soon as it is generated.
Both Domain Settings and General Marketing Settings must be finalized to unlock the Smart Campaign feature.
Troubleshooting
| Issue | Potential Cause | Solution |
|---|---|---|
| Error: DMARC Policy Requirement | Strict security restrictions on the domain. |
You must complete the domain authentication process before the system will allow you to add a new sender email address. Click the image to expand it. |
| Domain Cannot be Authenticated | Records added incorrectly or still propagating. |
Double-check your DNS panel to ensure the Email code and DKIM records match the platform modal exactly. Click the image to expand it. |
| Verification Failed | DNS Propagation Delay. | DNS changes can take 24 to 48 hours to propagate. If records are correct, wait several hours and click "Verify" again. |
| Smart Campaigns Locked | Settings Incomplete. | Ensure you have finished both the Domain verification and the General (Property) settings sections. |
Frequently Asked Questions
Why is it important to complete "General Settings"?
This is required to make use of the Smart Campaign feature. This data allows the AI to generate automated, marketing-ready content specifically for your property.
What type of records need to be added for domain authentication?
You specifically need to add three TXT records: an Email code, a DKIM record, and a DMARC record.
Where do I find the information for the DNS records?
After adding your domain in Marketing > Settings > Domains, click the Verify link. A pop-up window will display the necessary Name and Content for each record.
What should I do after adding the DNS records to my domain provider?
You must return to the platform and click the Verify button within the domain authentication modal to trigger the system check.
I don't know who my domain service provider is. How can I find out?
If you are unsure where your DNS settings are managed, you can use a third-party tool like MXToolbox to identify your provider.